Jessie Griffin – Digital Marketing Specialist
I’m experienced in content creation and social media strategy, with the skills to bring creative storytelling to your brand!
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Work Experience and Content
I worked as a Content Creator & Social Media Specialist at Shadûf – A Marketing Research Institute for a year, uploading posts to Instagram, Facebook, and running ads through Meta Suite. I promoted their podcast and used social media strategy to make Instagram Reels with trending effects and audios. I created most of my content using Adobe Photoshop, Illustrator, Premiere Pro, Audition, and short videos on CapCut.
I was the Communications Specialist for the Marketing Association of Utah Valley University. I helped promote events, design flyers and logos, and run our instagram page. Logo ideas were made on Adobe Illustrator and flyers were made on Canva.
I recently joined the Marketing Committee at the Utah Valley Institute! I now help create content for Utah Valley Institute’s Instagram. Here are some videos I made to highlight their most recent event, a Halloween dance!
Education and Coursework
The PDF File below is a portfolio of my coursework from a class I took at BYU in Spring of 2025 – Intro to Design, Editing, and Publishing. I made all projects from this class in Adobe InDesign and Illustrator.
Personal Projects and More
I used to work for Thread Wallets as a Sales Associate, and between the employees they had a competition to see who could create the best content showcasing their products. These are photos my friend & I took for Thread to advertise their products!
I also made these video shorts for the Content Competition with Thread. Part 1 and Part 2! Made these videos with CapCut.
My siblings and I were the winners for a short video competition UCCU did. We were asked to make a short video highlighting the benefits and features of the UCCU mobile banking app. I wrote and recorded a song, then used my siblings in my music video, edited by using Adobe Premiere Pro. UCCU selected five winners out of hundreds of entries.
To apply for the Content Creation job at Shadûf, I was asked to design for them a robot that matched their brand style. This is what I came up with! Made on Adobe Illustrator.
My friend needed a logo for her business she was making of eco-friendly, comfortable, and simple underwear. (Left.) My other friend needed a logo for his personal brand with his initials for his animation youtube channel and merchandise store. (Right.) Both logo designs were made on Adobe Illustrator.
I made this flyer for BYU Outdoors Unlimited to promote a boating event they were hosting! This was made on Canva.
I recently have started working on my music as a side hobby and have been putting it on my socials. I’ve always liked to write songs, and now I’m working on releasing my own album and promoting it on social media! Here are some videos I have made so far introducing my music.
Contact Info
Portfolio 